The Evolution of Cash Value

Do you know the major characteristics of the main cash value policies?

As the policies were developed, they were slight variations of the previous versions.  Whole life could maybe be thought of as the original "Grand-daddy."  Everything about it is fixed, level, and predictable.  It was designed "pre-computers".

As time went on, other option became available with varying levels of flexibility (ie: universal) and fluctuation in value (ie: invested in the stock market).  The clients wanted more choice and potential.  

Of course the more a policy can fluctuate, the more aggressive it is (red).  Results are less predictable.  The more stable it is, the more conservative it is (green).

Of course in the end, if the client dies while the policy is in force, they all pay a death benefit.

Which one's best?  That always open to debate, and client preferences and tolerances.

(Always consult with a licensed, knowledgeable insurance agent before making a buying decision.  These policies have more factors than is discussed here.  This site is merely to help future agents learn the basics to pass the exam.)